Mercoledì la jam/ Logotype/ Visual Identity

Project

Mercoledì la jam

Visual identity


Wednesday the jam is the event dedicated to all music lovers of the Catania area (Sicily), it is a jam session held every Wednesday at postogiusto, a well-known club located in the city center. The image of this event is composed of a logo that takes the shape of a jack cable inside it, essential to give life to the sound of electronic instruments, such as microphones, electric guitars, basses, keyboards, etc. of the venue hosting the event, with a play between full and empty (outline) to best represent a sense of filling and aggregation. The event was advertised through a social media marketing campaign through facebook and instagram, and will continue with new updates throughout 2020.

 


Wednesday the jam is the event dedicated to all music lovers of the Catania area (Sicily), it is a jam session held every Wednesday at postogiusto, a well-known club located in the city center. The image of this event is composed of a logo that takes the shape of a jack cable inside it, essential to give life to the sound of electronic instruments, such as microphones, electric guitars, basses, keyboards, etc. of the venue hosting the event, with a play between full and empty (outline) to best represent a sense of filling and aggregation. The event was advertised through a social media marketing campaign through facebook and instagram, and will continue with new updates throughout 2020.

 

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